Over the years we started noticing other businesses called Jumbo and the many different ways the name had been visualised. What began as people sending us photos of Jumbo logos they spotted in the wild slowly turned into a collection. This book brings together some of those discoveries, showing how the same name has been interpreted across different places and times. A collection of 137 Jumbo logos from around the world. 21 × 14.8 cm. Printed in one colour using risograph on 100% recycled paper. Staple bound